AN INVESTIGATION INTO THE RELATIONSHIP BETWEEN FIRM SIZE AND PERFORMANCE AND THE USE OF ELECTRONIC COMMERCE (EC) BY THE FIRMS AT VUNG TAU CITY

Abstract

In this study, we examine the relationship between firm size and the use of electronic commerce (EC) and firm performance by firms at Vung Tau city. Using data collected, we identified internal and external drivers that affect the use of electronic commerce. Our findings indicated that the large firms tend to adopt EC at a higher level than the small firms do. Our results also investigated the positive relationship between firm performance and the use of EC and firm size. On the other hand, sales growth, profitability and customers’ satisfied needs are effected by the use of EC and firm size.